What Every Business Owner Needs to Know About Social Media Marketing
This is a great video that gives you an honest truth about using social media to promote your business.
This is a great video that gives you an honest truth about using social media to promote your business.
The Million Dollar Sales Letter That Wrote Itself As I CREATED
A Million Dollar Month!
Copyright 2012 by Willie Crawford, “The $300 Million JV Broker”
In mid-December 2011, I “decided” that I was going to
make 2012 my best, most-profitable year ever. By
December 31st, I had solidified that “decision” a little
more and decided that January would be used to set in
motion a year that was a minimum of “8-figures!”
In making that decision, I decided to use two bodies of
knowledge. One was what I had learned from Dan Kennedy
of a concept he called “The Phenomenon.” Dan pointed out
that many businesses go through a growth spurt somewhere in
their business life-cycle where they experience more growth
in a 12-month period than they did in the preceding entire
12 YEARS. Dan also teaches that you can trigger that
phenomenon at will.
After studying Dan’s teachings at length, I decided to
implement EXACTLY what he teaches.
The second body of knowledge, was the teachings of my
good friend, Brian Ridgway, in something he calls “Level 5
Training.” Brian teaches that, as energetic beings, we
have within us the capability to align ourselves in any
way that we choose with other “things” in this universe
of energy. Those things can include wealth, health, and
happiness.
“Money” is nothing more than a form of that energy…
nothing more than a concept really.
After tuning in several times to a free webinar that Brian
offered, and then deciding to go deeper into his teachings by
going through a 9-week series of weekly webinars, I fully
understood how to do something that people had been trying
to teach me all of my life. I understood how to simply get
out of my own way and allow abundant success, health,
wealth, rich relationships, and happiness to flow into my life.
While out for a walk early the morning of January 2nd,
2012, an idea was born – one that had probably been
incubating for a while.
I had tuned in to the discussion on a very popular online
forum, the Internet Marketing Warriors” a lot lately, and
noticed that the prevailing belief seemed to be that not
only were most of them not making very much money, but
most of them didn’t really believe that it was possible.
On the morning of January 2nd, fully unleashing Brian’s
training, I decided to show my fellow Warriors just how
simple it is to earn more money than most of them honestly
believed was possible. I went back to my desk and
wrote a “Warrior Special Offer” where I told them that
in the month of January 2012, I would generate a minimum
of $100,000 and that I would record everything that I did
AS I did it, and send them daily email updates allowing
them to sort of “watch over my shoulder.”
I elected to do this on the Warrior Forum because I have
been an active member of that forum for over a dozen years.
I have over 10,000 posts there, where I have freely shared
my thoughts with a vibrant community that I feel a strong
connection to.
I did charge $27 for the privilege of getting these daily
updates. I charged for this because experience has taught
me that people really don’t appreciate things that you give
them for free, but paying even a small price means that since
they have some “skin in the game” they pay closer attention.
I posted this offer, and people immediately started taking
me up on it, so I had to get busy writing those emails as
I went about my routine of creating sales, BUT I promised to
share with my fellow Warriors things that any of them can
do.
You see, I acknowledge that with over 15 years of internet
marketing experience, I am definitely NOT your average
internet marketer. So, in order to make the exercise
meaningful for those following along, I had to consciously
focus on doing things that any of them could do.
By January 5th, I realized that I had made a big mistake
in that I had not invited my fellow Warriors, and even members
of my Facebook community, to become affiliates and to earn
money by helping to focus attention on my Warrior Special
Offer. So I went back and tied my WSO into an affiliate
management system called WarriorPlus.
What WarriorPlus does is allow people to not only become
affiliates for my product, but to earn instant commissions
paid directly to their Paypal accounts. I considered the
instant payment feature important because I knew that many
of my potential affiliates, just like the larger general
population, were feeling the pinch of the economic recession.
Given a choice, they would rather have any money they can
earn paid INSTANTLY, rather than having to wait weeks or
even a month or more.
So, I set up my affiliate program, and announced in several
places that it was open and paid an instant 50% commission or
$13.50 per sale. Without too much effort, I quickly
recruited 30 or so affiliates including some who instantly
started generating sales.
As word spread, sales started increasing and I realized that
the WSO itself could very easily generate $100,000 in sales,
but that was NOT the $100,000 I would emphasize in my
30 days of updates.
By January 8th, I had gotten so much positive feedback, that
I realized that I was CREATING a million dollar launch right
in front of everyone’s eyes, and that all aspects of the
launch were creating themselves in synch!
I instantly noticed for example that since I had already
announced that I was going to sell the product that I was
creating over the course of approximately 30 days, for a
price of $197, when it was finished, that conditions began
to instantly align to make that not only easy to do, but to
also turn that very launch into a million dollar launch.
I do plan on supplementing the email notes that I write
during the 30-day period with audios, videos, PDF’s,
and other supporting materials. So this course showing
how I generated the “magical” six figures that so many
people aspire to… in a single month, will certainly be worth
$197.
Doing some quick calculations, I realized that at $197 per
copy, I only need to sell 5,077 copies to generate
$1 million. Rolling it out as an affiliate product, means
that I’ll end up paying 50% on many orders to other.
However, I would expect to make maybe 10% of those sales
myself. So if I pay 50% commission on the other 4569 sales,
I would end up with only $550,063. That would be 100% on
the 508 copies that I sold at $197, plus 50% on the 4569
copies that others sold… with some rounding in there
to make the math simpler.
That $550,063 is before expenses and taxes, so don’t feel
envious yet
In looking at a launch, and the associated expenses, one of
the biggest ones that the launch’s success depends upon is
strong sales copy that is filled with irrefutable,
third-party proof. People are naturally skeptical of what
I say about my own product, but if members of their own
community tell them how good it is, then the battle is
95% won.
By January 8th, I was getting so many positive comments
on the training, that could easily be incorporated into the
sales letter (many easily supplemented with video
testimonials), that the sales letter HAS essentially
written itself.
A “million dollar sales letter” has literally written
itself when I simply stepped out of my own way and allowed
it to happen.
Most online product launches fail to be massively successful,
or even moderately successful, because they fail to get
enough affiliates interested, and so they never gain enough
launch momentum.
That’s where a good joint venture broker can help, and I’ve
trained and certified a dozen of them that I can recommend
to you
Since I will eventually have literally thousands of people
who have already gone through my training, I won’t have
that problem BECAUSE they will all know the high quality
of my materials intimately, so when offered the opportunity
to promote the $197 product at 50% commission, I expect
more than enough people to needed to create a million-dollar
launch to step forward and say yes,
So, what you are witnessing right before your eyes is a
self-fulfilling prophesy. I do have to deliver on the
promise to show them how I’m generating $100,000 doing
things that they can easily do, but as you can tell from reading
through the comments at: http://timic.org/MillionDollars/
MOST current subscribers who have shared an opinion, actually
feel that I’m already over-delivering.
For those who “get it,” I am not only generating over
$100,000 in profits during a month when I’ll spend eight
day out “goofing off” on a Caribbean cruise, but I’ll set up
for my first of many million-dollar months.
Actually, what I have already set in motion is the beginning
of numerous million dollar months, and many
multi-million-dollar months.
When you watch it unfold from my vantage point, you’ll see
that this whole internet marketing thing in not really a
bunch of hype and BS. Yes, that is rampant in our niche, but
that’s why I’m documenting what I do
Going back to how I started to set this whole thing in
motion… I met Brian Ridgway on the Marketers Cruise in
January 2011, and we connected on a spiritual level. I could
sense that we viewed many aspect of the world in the same
way. So when Brian approached me with his idea to share his
teachings with millions, and eventually hundreds of millions,
I actually dropped much of what I was doing to focus on
helping Brian to launch Level 5 Mentoring.
Fast-forward to a year after I first met Brian in-person,
and we will be on another Caribbean cruise in January
2012. So will at least a dozen other people who have
gone through Brian’s training.
Since I am crediting Brian’s training with helping me
understand how to get out of my own way, and essentially
how to totally master the Law of Attraction, I would like to
highly recommend that you watch the free introductory
webinars that Brian offers.
You can register for the next one at http://timic.org/Why/
Brian holds absolutely nothing back on these webinars,
and in fact you will witness people making life-changing
breakthroughs right on the free webinars.
Now, as you continue to watch a million dollar launch
unfold, right before your eyes, and as you watch an amazing
year (in many lives that this will touch) unfold you will
understand, as Paul Harvey says “the rest of the story!”
———————–
Willie Crawford has been teaching others to build their own
internet-based business since 1996. Now considered by some
to be “The Single Most Brilliant Internet Marketer On The
Planet,” Willie launched a bold demonstration in January 2012
when he invited members of the Internet Marketing Warriors
forum to watch over his shoulder as he generated $100,000 in
a mere month. Follow this at: http://timic.org/MillionDollars/
The God’s Honest Truth About Internet Marketing
Copyright 2011 by Willie Crawford
As I survey the landscape of online marketing, I find some
things that I see… very disturbing. One of the most
disturbing is the tendency for marketers to NOT give you
the full truth in an effort to get you to do what they are
certain will help you.
Despite what you may believe, most “internet marketers”
that I know are honest and caring people. Many have
discovered ways to earn a nice living working from the
comfort of their homes. They now want to earn a living by
teaching you to do the same.
The problem that these marketers encounter is that most
of their prospective customers are very skeptical, but at
the same time full of hope. So, the marketers tap into
deep emotional dreams rather than relying upon the
prospective customers’ judgment.
I titled this article “the God’s Honest Truth About
Internet Marketing” not to imply that you haven’t been
getting the truth all along from many marketers. I WILL
point out that many marketers have been giving you
“half-truths.”
They have only been giving you part of the picture
because they knew that to do otherwise will usually
lead to your doing nothing. They only gave you the part
of the picture that they calculated that you needed to
know to make the decision that they desired.
My 20 years spent in the military taught me the “need
to know” concept too. Security and survival often
depended upon not sharing confidential information
with too many people. So, I understand exactly what my
fellow marketers are trying to accomplish, and why.
However, I believe that you can handle the whole truth.
So, let me share just a few facts with you here, and
then I’ll continue in Part 2 of this article.
Truth #1: Earning a living online is not as easy as
your would like to believe. Think about it… if it
were THAT easy, everyone would quit their day jobs and
start online businesses.
The laws of economics prove that if anyone is making
an exceptionally high profit in any niche, it will
attract competitors… and will continue to do so
until the market reaches equilibrium… that point at
which people will no longer be drawn from other options
in disproportionate numbers.
The easily observed fact that the rest of the world has
not all quit their day jobs, and rushed to the internet,
shows you that it’s like any other business, and not a
magic button.
So, you need to come to the table prepared to put in
some serious effort if you plan on building an online
business.
Truth #2: There are people earning six, seven, and
even eight figures running online businesses. At the
same time, there are a lot MORE people not earning a
penny online. The difference is that some took the
time to actually LEARN what works. A tiny percentage
figured it out on their own, but a much higher
percentage of successful online marketers learned from
others who had already blazed the trail.
A while back, I did an informal survey on the Internet
Marketing Warriors discussion forum. I asked how many
people there would be happy earning just $100 per day
online… if they could do it consistently and have to
put in only 1-2 hours per day doing it.
The not-to-surprising answer to my survey was that
the vast majority of people responding were not earning
a mere $100 per day, and would love to learn how to do
that. Think about it…
Most of the people on the most popular forum in the
internet marketing niche were not earning even $3000
per month in their online businesses. Things have not
changed much since that survey.
Incidentally, I took that information as validation
that the world wanted to know some simple, proven
ways that they COULD earn just $100 per day online.
So, along with 18 co-authors, I wrote an ebook where
we shared exactly how we did that. You can find that
ebook at http://20Ways.org
Truth #3: You generally need to be instructed in
how to do any endeavor. Most of us learn to do most
things by having someone teach us, or by watching
someone else do them.
You would never go into any trade or profession in the
offline world without getting properly trained first.
Even if you were just taking a job as a clerk at a
local convenience store, you would expect to be trained
HOW to do the job. So, why would you expect things to
be different in the online world?
Plan on having someone else show you the ropes, or
anticipate a steep learning curve.
Even the path to having someone else teach you is
fraught with danger. That danger is largely due to
a tendency for many in internet marketing to “fake
it until you make it.”
That is, those who haven’t achieved any real online
success will often pretend to be successful in order
to make sales to you. They reason that if you don’t
believe they are already successful that you won’t
be interested in what they have to teach/sell.
That assumption is partly true, but it’s true only
for those who choose to teach others how to build an
online business… before they have done it.
The solution for those starting online businesses who
notice that “Catch-22″ is simply not to get into that
niche. Instead, you get into a niche where you are
actually an expert… or more knowledgeable than your
prospective customers.
Here’s the thing… when you get into one of those
OTHER niches, you often have a lot more potential
customers, those customers spend more, and since you are
doing something that you really enjoy you are less
likely to burn out.
So plan on spending a little time actually thinking about
and researching the niche that you will build your business
in!
Ok, this article is getting long enough. We’ll pick
up with Part 2 tomorrow. For now, read back over what
I’ve shared with you and ask if it doesn’t make 100%
sense.
I’ll talk to you tomorrow.
————
Willie Crawford has been operating an online business since
1996. Semi-retired, he now spends much of his time teaching
aspiring online marketers proven tactics for building their
own businesses. Discover Willie’s best affiliate marketing
insider techniques in his step-by-step how-to instructions
at: http://InsiderAffiliateTraining.com/lessons/
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